Yearly Archives: 2012

15 posts

Fashion photography: shooting fashion show or exhibition

Guangdong province has the most demand for fashion photography and fashion photographer in China. There are thousands garment brands and enterprises in Guangdong, especially in such cities as Guangzhou, Dongguan and Humen. Hong Kong is also in this fashion circle. Although Hong Kong designers are more international, most of their […]

Product photography for electronic or digital items

Electronic or digital products are one of the most popular items nowadays for product photography. With e-commerce explosion, more and more demands are arising for electronic/digital goods photos. The reason is simple enough: many young people are hi-tech and cyber-geek, they grow up with electronic/digital products, and they tend to […]

Interesting lightings in China Guangzhou Shenzhen Hong Kong fashion photography

Recently when chatting with some professional fashion photographers in Guangzhou/Shenzhen/Hong Kong, I discovered an interesting phenomenon in the fashion photography industry in China. All these Chinese fashion photographers told me that they will use at least five lights or more for portrait/garment/apparel shooting. I wonder why. In my opinion, to […]

PHOTOSHOP application in China advertising commercial photography

We have to admit that 21st century is the era of digital photography.  In China’s advertising or commercial photography industry, the application of digital technology becomes more and more important. Nowadays, every single advertising or commercial photo must be edited by some kind of image editor software such as Photoshop […]

China Guangzhou fashion photography- Chinese models or foreign models?

In the community of China Guangzhou fashion clothing photography, both professional fashion photographers and fashion item sellers often talk about the difference between Chinese models and foreign models. Guangzhou has the highest demand for fashion models in China, especially for foreign models, because Guangzhou has the largest wholesale market for […]

Food photography thoughts from China Hong Kong photographer

I often recall those wonderful days when I took food photography commissions in Hong Kong, China. Hong Kong is no doubt a cuisine paradise, where you can taste every different gourmet from all over the world. Therefore, Hong Kong people are well-known for their pickiness on fine food.   Where […]

China photo studio performs furniture photography assignment for a Shenzhen furniture factory

Our Guangzhou photo studio has recently conducted a furniture photography project for a Shenzhen furniture company, a joint venture manufacturer between China and Italy. In this joint venture, the Italian party is responsible for funding, sales and furniture design. The Chinese party takes charge in the production and exporting process. […]

Interaction between China photographers and Hong Kong photographers

I fell in love with photography in early 1990s’. After I joined Shenzhen photography association, I have participated many activities involving China photographers and Hong Kong photographers, because at that time, Shenzhen photography association had a very close relationship with the Hong Kong photography circle.   At that time, Shenzhen […]