The difficulty of product photography is that different products are made of different materials and have diverse shapes. Technically speaking, different material asks for distinctive lighting set-up On the other hand, different products present various functions. The photographer must bear this in mind to reveal what the item is used for and how to use it […]
Photographer viewpoint
In terms of wedding photography, Chinese style is very different from Western style. Chinese families prefer photos bustling with noise and excitement, whereas western couples would like to show a peaceful, sacred yet joyful wedding ceremony.
I like dessert, especially cake. Not just for its deliciousness, but for its creative and colorful design as well. A cake chef is like an artist, creating the art of both vision and taste. Therefore, as a photographer, I regard shooting cake as taking photos of an artwork.
Black is always the colour representing mystery and dignity. In shooting this lady’s handbag, I am using a black background to highlight the black product. Do you like the result? I think the photo did fulfil my intention to express the item’s high quality and value.
I have just shot some glassware for a client. As required by most clients, the original product photo is against white background. Deliberately I edited and created an image with the blue background. For many people, blue color symbolises depression. In my eyes, however, it is full of romance and […]
Recently when chatting with some professional fashion photographers in Guangzhou/Shenzhen/Hong Kong, I discovered an interesting phenomenon in the fashion photography industry in China. All these Chinese fashion photographers told me that they will use at least five lights or more for portrait/garment/apparel shooting. I wonder why. In my opinion, to […]
We have to admit that 21st century is the era of digital photography. In China’s advertising or commercial photography industry, the application of digital technology becomes more and more important. Nowadays, every single advertising or commercial photo must be edited by some kind of image editor software such as Photoshop […]
For me, China photographer’s image is an interesting topic. I am not sure since how long ago, in most Chinese mind, the image of a professional photographer or in general an artist has been fixed: long hair, beard or mustache, photography vest. I truly don’t understand why Chinese people will […]
I often recall those wonderful days when I took food photography commissions in Hong Kong, China. Hong Kong is no doubt a cuisine paradise, where you can taste every different gourmet from all over the world. Therefore, Hong Kong people are well-known for their pickiness on fine food. Where […]
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